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Race to chase dollars?

    Oregonians jogged before it was cool, before they had iPods to entertain them or high-tech fabrics to wick away sweat.

    But even Portland is part of a national push to transform the marathon — the ultimate race — from an athletic competition to a tourist attraction.

    As participation soars, runners are getting older, slower and wealthier. They know they won’t win; they do it for the experience or the health benefits. And race organizers do whatever it takes to show them a good time.

     — Excerpt from The Oregonian, March 25, 2007


    Watch our two minute video to learn more about the Oregon Sports Authority's efforts to promote the state as a premier sports destination.


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