Oregon Sports Authority launches Facebook and Twitter pages

The Oregon Sports Authority today announced the launch of Facebook and Twitter pages to provide frequent updates about upcoming sports events, franchise campaigns and many other developments relating to the future of sports in Oregon.  Both pages will also feature the latest information on Oregon Sports Authority event bids, volunteer opportunities and special ticket offers.

“We are very excited to officially enter the realm of social networking,” said Oregon Sports Authority CEO Drew Mahalic.  “It’s a fantastic way for us to keep everyone posted on the future of Oregon sports.”

The Oregon Sports Authority’s Facebook and Twitter pages were created by three summer interns, Kailee Crawford, Meagan Kalez and Taylor Hinshaw, who also prepared a report detailing the benefits of a social networking presence and developed a proposal for its implementation.  Key findings of the report include the potential to improve awareness of the organization’s activities among the general public, as well as the opportunity to increase attendance and participation at Oregon Sports Authority events.

“It really opened our eyes to the long-term potential of an active social networking presence,” said Drew Mahalic.  “Ultimately, we hope it will significantly increase our volunteer base, as well as introduce the organization to potential new supporters.”

Oregon Sports Authority on Facebook:
http://www.facebook.com/pages/Oregon-Sports-Authority/137195479568

Oregon Sports Authority on Twitter:
http://twitter.com/OregonSports